WEB Push Notifications Are Finally on Safari: How Big Change Is This Going to Make?
Web push notifications are one of the most effective tools in any marketer’s inventory. Their biggest flaw of this engagement method was that Safari, the most commonly used browser on iOS, did not allow them. Well, starting in October 2022, this will change forever, and, to make matters even more interesting, it’s speculated that Safari will be the first of many browsers to follow suit. In other words, this update regarding the web push notifications might represent a proper revolution when it comes to iOS-targeted marketing.Thursday, Nov 10, 2022
Ocamba's Guide to marketing campaigns for Black Friday
In this blog, you will learn all the relevant information about boosting your sales on Black Friday that have proven to be highly productive in practice. Choosing and implementing an adequate marketing strategy for Black Friday is key to the success of your business.Tuesday, Nov 23, 2021
Guide to Push notifications for E-commerce
This article will look at how the implementation of Push notifications on your E-commerce can contribute to increased sales, more satisfied users, etc. Through this blog, you will get all the relevant examples that have proven to be highly productive in practice and some of the pitfalls you can fall into when creating a Push strategy.Thursday, Oct 14, 2021