Discover the key strategies to enhance your mobile notification performance and boost user engagement. From personalization and timing to compelling content and benchmarking, this blog provides valuable insights to optimize your push notification strategy.
In a competitive arena with over 300 ad agencies seeking ad space, Ocamba arises to assist businesses in monetizing their websites. Our solution enables them to maximize their online presence by accommodating agencies eager to display compelling ads.
The article discusses the impact release of iOS 16.4 will have on the push notification software industry and the challenges that software companies need to address to stay competitive.
Discover our 2022 company blog recap and relive the achievements and milestones we accomplished together. Stay ahead of the curve with the latest industry trends, news, and insights. Read now and get ready for an exciting 2023!
Let's share some valuable insights on World Backup Day and introduce you to better online and technological practices. Given how much people are now increasingly relying on technology, we have not yet nurtured habits that will ensure our information and personal data are safe and secure.
In this blog, you will learn all the relevant information about boosting your sales on Black Friday that have proven to be highly productive in practice. Choosing and implementing an adequate marketing strategy for Black Friday is key to the success of your business.
In analyzing a large amount of data in the development of marketing strategies, Ocamba is a reliable partner for several reasons. The main reason lies in the ability to serve ads to users based on their preferences, which are obtained by monitoring and pulling in dozens of different custom user data parameters.
This article will look at how the implementation of Push notifications on your E-commerce can contribute to increased sales, more satisfied users, etc. Through this blog, you will get all the relevant examples that have proven to be highly productive in practice and some of the pitfalls you can fall into when creating a Push strategy.
However, its uniqueness lies in the next generation synergy of the two: in enabling you to serve ads through push notifications, all from a single platform connected to multiple ad exchanges. Through a unique set of features, publishers are now able to invite advertisers to automatically bid on sending a push notification to the site's audience, while advertisers are given the opportunity to expand the ad reach significantly.
In recent years, push notifications have become a common sight on our devices – they alert us to flash sales from our favourite brands and keep updated with breaking news. We're here to talk a bit more about push notifications as one of the most effective tactics of reaching online users to engage or re-engage them.